Blogger and
Author Lindsay Buroker (THE EMPEROR’S EDGE; FLASH GOLD; ENCRYPTED) offers the
follow marketing tips
3
Tips for Self-Publishing Success
1. Hone your writing skills before you publish
2.
Figure
out what your unfair advantage is and exploit it
3.
Have
an attitude of gratefulness instead of one of entitlement
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Book Reviewer and Blogger Ritesh Kala offers some marketing tips to authors that he values.
1.
Blog
Tours: for a “concentrated marketing boost” as authors are exposed to different
readers across the blogs
2.
Contests/Giveaways:
not necessarily a good way to sell books or get reviews. Great for bloggers
because they attract traffic
3.
Paid
reviews, such as Kirkus Reviews:
Not sure if they’re worth it. Be careful of scams.
4.
Online
accessibility: with online
bookstores it’s much easier to track down books in specific genres. Also author
web sites helpful, particularly excerpts, which help to understand writing
styles.
5.
Author
interaction with readers: he became interested in author based on interactions
at Goodreads
6.
Reviewer
etiquette: authors should remember that bloggers/reviewers are helping authors.
Don’t insult personal opinions. Also, when you choose reviewers it is wise to
choose those who read your genre.
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